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Improved Navigation
Professional Identity
Optimised for Mobile
Mobile-First Digital Presence for CQC Care Provider.
St Georges Care Agency is a CQC-registered provider offering domiciliary and live-in care services based in Witham. St Georges Care Agency’s existing website was outdated, difficult to navigate and challenging to manage internally, limiting their ability to update content and communicate effectively with users. From an SEO perspective, the site was underperforming and being significantly outpaced by competitors.
The Solution.
We designed and developed a new website that better represents the St Georges brand and aligns with the expectations of users searching for live-in care services.
A key focus was improving user experience, with a clear and intuitive navigation structure that makes it easier for visitors to find relevant information and take action. Stronger calls-to-action were implemented throughout the site to guide users and support conversions. We introduced a dedicated vacancies section as a standout feature, helping the business attract and manage recruitment more effectively.
The website was built with a mobile-first approach, ensuring a seamless experience across all devices, including mobile, tablet and desktop.
From a branding perspective, we refined and expanded the existing colour palette to create a more versatile and engaging visual identity. The logo was vectorised to ensure high-quality resolution across all applications, and a suite of custom iconography was developed to represent the range of services offered clearly.
The Results.
St Georges Care Agency now benefits from a modern, professional digital presence that better reflects the quality of care they provide.
The improved user experience, clearer messaging and enhanced functionality have positioned the business as a more credible and accessible provider, while also enabling the internal team to manage and update content with ease.
The Results
- Now benefit from a modern, professional digital presence
- Positioned the business as a more credible and accessible provider
- Clearer messaging and enhanced functionality
- Enabled the internal team to manage and update content with ease
- Optimised for mobile
