Paid Search

Our Pay Per Click management service is at the very core of our paid search advertising solutions.


Our goal is simple:

Maximum exposure at minimal cost

Pay Per Click (PPC) advertising involves paying for your company’s sponsored ad to show when a user types a specific keyword query into a search engine. It’s essentially an auction process – the more you’re willing to pay for the space, the more likely it is that your ad will be presented in a prominent position on the page. You will only be charged if and when a user clicks on your ad and you receive traffic to your website as a result.



Many businesses choose to manage a targeted PPC campaign whilst also investing in organic SEO for maximum reach. Our PPC consultants use Google’s industry-leading platform, Google AdWords, to manage ad exposure for a wide range of businesses, all the while working to produce a consistently strong return on investment (ROI) for each and every client.


If you’re willing to invest in Pay Per Click management, you can achieve excellent positions in the search engines within a matter of hours, putting you right in front of people who are specifically looking for your products or services.

As you’d expect, the cost-per-click (CPC) can vary depending on how competitive a search query is (that is, how many people are also vying for the user’s business). If you’d prefer to stick to a strict budget, you can choose to work only with heavily localised keywords, or what we call ‘long-tail’ variations – this way, your Pay Per Click campaign will be highly targeted and you will achieve relent clicks with minimal wastage.

Your PPC account can then be expanded over time as you start to see a tangible return and your confidence in paid search advertising grows. The return on investment you’re generating from your Pay Per Click campaign can be monitored extremely accurately within Google AdWords.


What to expect from your PPC manager

They will create engaging ad copy that communicates your main USPs and differentiates you from your competitors.

The Pay Per Click account will then be optimised to ensure that your ads are going out to the right audience, across a range of devices, at the most appropriate times of day.

Our PPC management team has decades of combined experience in reviewing, developing, monitoring and optimising Google AdWords campaigns.

We’ve worked with start-ups and multi-national companies alike, and we’ve helped all of our PPC clients grow their business in a sustainable and cost-efficient way.

To learn more about our paid search services, and how we can tailor our flexible, affordable and results-driven PPC management service to meet your needs, please contact us directly.


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